Latest Updates
What’s new in Martekio. New features, new AI assistants and improvements to the platform, newest first.
Week of 2 November 2026
CONFIGURATION
Collaborate on Your Keywords and Prompts
Space owners and invited collaborators can now discuss keywords and prompts together in Settings > Manage Keywords & Prompts.
Click the Comment icon to contribute to the thread. The number of comments is displayed in a badge on the Comment icon.
DOCUMENTATION
Martekio Documentation & User Guide
Ask Tekka anything about Martekio. Try “How do I curate my competitors?” or “How do I invite a collaborator?”
You’ll also find the full User Guide under the Book icon in the top menu, exportable as PDF or Markdown for your favorite AI assistant.
Week of 26 October 2026
NEW FEATURE
Prompt Research & Generation
Martekio now researches your brand, your competitors and your buyers on the web, then suggests the prompts worth tracking, spread across the user intents you choose, in your market and language.
Find Prompt Research in Analysis Settings > Manage Keywords & Prompts.
Review the suggestions and add the ones you want; nothing is tracked until you save.
DOCUMENTATION
New Martekio Documentation
Access the complete Martekio user guide right from the top navigation bar.
Click the Book icon to access the documentation, copy the contents to share with your favorite AI assistant or export the PDF.
Protip: Tekka also reads the user guide, ask her any question about Martekio and get an answer in real-time.
RESPONSE EXPLORER
Define the intent behind your prompts
Martekio now classifies your prompts by intent, for example Competitor Comparison and Buyer Intent, so you can group and filter prompts by intent type.
Define intents in Analysis Settings > Manage Keywords & Prompts > Classify Intents. Once applied, use the Intent filter in Response Explorer.
Week of 19 October 2026
ATTRIBUTION
Introducing Impact Attribution
Martekio now measures whether the work you implemented changed how visible you are in AI answers. Find Impact Attribution in Impact Engine.
Impact Attribution is a major new capability. Contact support@martekio.com to learn more.
CHATGPT
ChatGPT Shopping Insights
Martekio now tracks the brands appearing in ChatGPT Shopping. See which retailers ChatGPT proposes in Visibility Overview, follow them as competitors from the Shopping Sellers tab in Curate Competitors, and explore the responses that featured them with the ChatGPT Shopping filter in Response Explorer.
Week of 5 October 2026
FACTSET
Your brand facts vs. what AI says
Martekio now checks whether AI assistants represent your brand accurately.
Set up your brand facts in Analysis Settings, and after every analysis, check Factset in Impact Engine to see where the assistants got them.
Week of 28 September 2026
INSIGHTS
Download your visibility insights
Download your visibility insights in PDF or PPT format from any report.
Click the download button located in the top right of each report and select your desired format.
USER INTERFACE
A new Martekio look!
We’ve redesigned the interface around cards to help you get your insights faster. Everything is still right where you expect it, just easier to read at a glance.
Feel free to contact support@martekio.com should you have any questions or comments about the new look Martekio, we’re here to help!
Week of 7 September 2026
MOBILE
Martekio, now on mobile
Log in from your phone or tablet and get a single, focused view of what matters: your brand’s Share of Voice, visibility trends, prompt category performance, and a summary of your tracked competitors and current threats.
Get the at-a-glance view on mobile, and go deep on desktop.
EXPERIMENTAL
Do AI assistants cite what Google ranks?
Google Alignment shows what share of each AI assistant’s citations also rank on Google’s first page for the same prompt. The overlap is a potential signal of how much an assistant leans on Google.
Google Alignment is currently an experimental feature. Find it on Visibility Overview.
NEW FEATURE
ChatGPT sponsored Ad tracking
You can now see which sponsored ads appear alongside your brand in ChatGPT responses. Identify who’s advertising, what they’re saying, and whether they’re a competitor.
And because Sponsored Ad Tracking feeds into the Impact Engine, those insights go beyond tracking, helping power sharper, actionable recommendations on what to do next.
To see Sponsored ads, go to the Response Explorer, filter on ChatGPT, and click the icon in the Sponsored Ads column to view them.
Week of 24 August 2026
COMPETITION EXPLORER
Auto select your competitive threats
Finding the right competitors to track just got a lot easier and faster.
In Competition Explorer, open Curate competitors and click Auto select. Martekio scans your AI visibility data and picks the brands that are actually competing with you for citations.
RESPONSE EXPLORER
Response Explorer is now more flexible
Use the new Column Selector to choose which columns appear in the response grid simply hide the ones you don’t need.
You can also reorder columns by dragging the column headers into the order you want.
Week of 17 August 2026
NEW FEATURE
Your AI Visibility Summary at a Glance
See your brand’s AI visibility at a glance.
Your AI Visibility Summary is now the first thing you’ll see when you log in, giving you a quick overview of your brand’s AI insights.
Prefer the previous view? Go to Help & Settings → Display → Hide Expanded View to switch it off.
Week of 10 August 2026
NEW FEATURE
New Prompt Categories
Assign prompts to custom categories, such as Competitive or User Need, in Manage Keywords & Prompts. Then filter the Response Explorer by category to focus on the prompts that matter most.
NEW FEATURE
Improved Response Explorer Navigation
Drilling into the Response Explorer no longer has to take you away from your insights. Turn on “Open Response Explorer in New Tab” under Help & Settings > Display, and every click-through opens in its own tab while you keep your place.
Week of 3 August 2026
INFLUENTIAL SOURCES
Influential Sources just got smarter.
Auto Select Hero Sources. Your Hero Sources can now be selected automatically, ranked by citation performance.
Influential Source Discovery. Uncover new influential sources in your AI visibility data and track them in one click.
Week of 27 July 2026
NEW FEATURE
New Prompt Performance Insights
See which prompts are winning or losing AI visibility with Prompt Momentum (Visibility Trends) and Prompt Performance (Response Explorer).
Week of 20 July 2026
COMPETITION
Updated Competition Explorer
New in the Competition Explorer: Curate Competition. Manage your competitors with ease.
Keep a complete list of Tracked Competitors for ongoing monitoring, and use your WatchList to focus on the competitors that matter most.
NAVIGATION
New Tools Menu
The Visibility Report, Real-Time Prompt Check, Prompt Synthesis, and other utilities are now available from the Tools menu.
Open your brand’s Space and select Tools from the navigation bar at the top of the screen.
MARTEKIO MCP
Your Martekio Insights, Now in Your AI Assistant
Every insight, every recommendation, every report, straight from ChatGPT & Claude. Included in your plan.
Activate in Help & Settings → Connect AI Assistants.
Pre-built reports: open a Space, then Help & Settings → Visibility Report.
Week of 13 July 2026
INTEGRATION
New Integration with Search Console
Configure your Search Console integration from Settings → Google Search Console. Once connected, go to Settings → Manage Keywords & Prompts and click Import from Search Console to select and import your top-performing search queries directly into your Martekio Space.
Week of 6 July 2026
NEW FEATURE
Introducing Prompt Synthesis Check
New feature in the Help and Settings menu. Prompt Synthesis Check. Provide a keyword, generate a prompt and test it with any AI assistant before using it in your set of prompts for analysis.
